Executive Summary

The need for a comprehensive database consisting of United States provider information is apparent, and will become even more apparent to users as they are expected to absorb more and more of the costs of healthcare, and participate directly in health care decision-making. Historically, patients have left the role of decision-making up to their physicians, and have not faced the actual costs of health care due to comprehensive insurance. When co-pays and deductibles become a percentage of actual health care costs rather than a fixed fee, patients will want to compare prices when selecting a provider. In addition, they will want to be able to reference a provider's information with regard to quality of care, personal credentials, personal experience and peerlpatient review. MDSearch.com will facilitate such inquiries, allowing users to make informed decisions about their health care.

Currently there is no mechanism in place that satisfies the health care market's growing need for complete and accurate provider information, and patients are only able to obtain such information through a fragmented, time-consuming - and at times costly - process. Users are unable to validate the efficacy of the information that they do manage to obtain. MDSearch.com would be a reliable search engine with the quality controls and oversight needed to guarantee the accuracy of information provided.

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